The Bar Journal

A Must-Attend Event for Beverage Enthusiasts and Industry Professionals

As spring promises a time of renewal and rejuvenation, the historic Palazzo dei Congressi in Rome prepares to host the eagerly anticipated Roma Bar Show on the 13th and 14th of May, 2024. Now in its fourth iteration, this international event promises to captivate thousands of attendees, ranging from industry professionals to beverage brands.

Under the theme “Take your time to shake,” the 2024 Roma Bar Show invites participants to delve into the world of beverages and mixology at a leisurely pace. This event is more than just a showcase; it’s an invitation to explore the rich tapestry of the beverage industry through engaging interactions.

A Rich Programme of Events

Each year, the Roma Bar Show surpasses itself with an array of activities and experiences. The 2024 line-up includes masterclasses, seminars, talks, and tastings, culminating in the grand finale of the second Roma Bar Show Awards. These awards are designed to highlight Italian excellence in hospitality, recognising achievements across various categories such as Best Cocktail Bar, New Cocktail Bar, Hotel Bar, Bartender, Food Programme, and Social Media Presence.

A Platform for Learning and Exchange

Beyond celebrating the craftsmanship of mixology, the Roma Bar Show serves as a vital platform for knowledge exchange. The Educational Programme for 2024 is enhanced with international speakers and timely topics such as the evolution of bars, inclusivity, and sustainability. These sessions are set to provide valuable insights into the latest industry trends and practices.

ItalSpirits Representation

After the successful 2023 RBS, ItalSpirits is thrilled to showcase ITALICUS and SAVOIA at this prestigious event. Both brands embody the spirit of innovation and the pinnacle of Italian quality that the Roma Bar Show celebrates. ITALICUS, with its delicate citrus notes, and SAVOIA Americano & Orancio, known for their vibrant flavours, offer a perfect representation of Italy’s rich beverage culture to an international audience. This presence not only highlights ItalSpirits’ commitment to excellence but also reinforces their position as leaders in the global spirits market.

Exclusive Guest Bartending at ItalSpirits Stand

Elevating the experiential aspect of the Roma Bar Show 2024, the ItalSpirits stand is set to host a series of not-to-be-missed guest bartending events. These special sessions are your opportunity to witness mixology magic firsthand from some of the most renowned talents in the industry. On Monday, 13th May, join us from 16:00 to 18:00 for an engaging session by Niko Tachmazis of Four Seasons, Milan. The excitement continues on Tuesday, 14th May, featuring Sara Proietti of Maybe Sammy Sidney from 13:00 to 15:00 and Cristiana Pirinu of Donovan Bar London from 16:00 to 18:00. Each bartender brings their unique flair and expertise, promising to shake up some of the most delightful concoctions. This is a perfect chance to expand your cocktail repertoire and engage directly with leading mixologists. Make sure not to miss these stirring performances at the ItalSpirits stand.

A Cultural and Economic Impact

Since its inception in 2019, the Roma Bar Show has profoundly influenced both the cultural and economic landscape of Rome. The event supports local businesses by providing a platform for them to showcase their products and enhances the city’s reputation as a global hub for the beverage industry. The synergy between Rome & Roma Bar Show is a testament to the event’s value and its potential for future growth.

 Your Invitation to Join

Whether you are a seasoned industry professional, an enthusiastic home mixologist, or simply someone who appreciates fine beverages, the Roma Bar Show offers something for everyone. With more than 200 exhibitors and 90 international guests, the event is set to be a vibrant celebration of the beverage industry. Don’t miss your chance to be part of this exceptional gathering in the heart of Italy’s capital.

For more information on attending or participating, visit Roma Bar Show

Mark your calendars for the 13th and 14th of May, 2024, and prepare to be inspired at the Palazzo dei Congressi in Rome. The Roma Bar Show is not just an event; it’s a cultural phenomenon that continues to elevate the global beverage industry. Join us as we toast to innovation, tradition, and the art of hospitality.

Salute!

Italspirits team.