SAVOIA Americano launches in the US Market through an exclusive partnership with Eataly.

SAVOIA Americano Rosso, the new vino aperitivo by Italian drinks innovator Giuseppe Gallo, lands in the United States of America.

SAVOIA Americano launches in Eataly Flatiron in Manhattan, New York. Just like SAVOIA, Eataly was born in Torino from Italian entrepreneur Oscar Farinetti and has now taken over a number of countries. Eataly stands for ‘Eating Italian’ which encompasses the history and the food culture of Italy very much like Savoia is doing in the beverage industry.

SAVOIA Americano will be available exclusively at Eataly Flatiron, both for retail as well as at Serra rooftop restaurant, with a dedicated Menu of Italian-inspired aperitivo cocktails starting from December 8th.

Already available in over ten countries in Europe, Savoia is the new aperitivo to watch in 2023, having already won multiple awards both for its delicious liquid and contemporary design, including the prestigious International Spirits Challenge, Bartenders Brand Awards and a gold medal for the Spirit Design Master by The Spirits Business.

SAVOIA Americano pays homage to its italian heritage, with the name coming from the ancient royal family, the Royal House of Savoia, that unified Italy in the 1860s to be as we know it today. Much like it, Savoia brings together three different traditions of Italian drinking in one glass: the Vermouth from Torino, the Bitter from Milano and the Marsala Fine DOC Fortified Wine from Sicilia. 

A bold and refined aperitif wine crafted in a historic artisanal distillery in Italy, Savoia Americano Rosso adds an exciting new complexity to aperitivo-style drinks, calling on the ever-increasing popularity of classic cocktails like the Spritz, Negroni and Sbagliato. 

SAVOIA was created with the aim to revitalise the Americano aperitif wine category and represents a perfect mid-point between bitters liquor and red vermouth, capturing both styles in one bottle; the bitter (“amaro”) and sweet vermouth (“dolce”).

Savoia Americano is made with exceptional and predominantly Italian ingredients: starting with 14-months oak-aged DOC Marsala Fine wine blended with the Trebbiano wine with over 20 botanicals such as aromatic herbs including orange peel, gentian, cardamom, rhubarb and ginger and various citruses like, pink grapefruit and mandarin. Savoia Americano is inspired by an authentic recipe that dates back to circa 1897, “Bitter di Milano”. It is certified vegan, 100% natural and has significantly less sugar than other red bitters or vermouths on the market. Savoia Americano is the first of its kind to use the 14-months oak-aged DOC Marsala Fine wine adding to its unique flavour.

Balancing its fiercely Italian heritage with a modern twist on a classic category, it’s aimed squarely at premium bars, restaurants and hotels. 

The brand will be available in NY state through Panebianco Wines, a premium wine-focused distributor, with coverage of the states of New York and New Jersey, bringing a selection of fine Italian beverages to the East Coast. 

Savoia Americano can be purchased online at https://ny.eatalyvino.com/spirits/Savoia-Americano-Rosso-w5804527lm. 

Savoia Americano will be available in a 500ml bottle from retailers including Eataly for $24.90.

Salute!