The Bar Journal

Events, news and views from the Italspirits Team

Italian Style Takes Centre Stage for Milano Cortina 2026

As the world turns its eyes to Milano Cortina 2026, Italy once again takes centre stage, not only as host of the Winter Olympics, but as a global symbol of…

February 04 2026

Meta Restriction Updates: An Opportunity for Alcohol Brands

Last week, Meta began notifying alcohol-related users via email and Facebook notification that their accounts were being restricted and will no longer be recommended by the platform’s algorithms. For alcohol…

January 19 2026

Veganuary Is About More Than Food, It’s About What We Drink

Veganuary has firmly established itself as more than a seasonal campaign. What began as a month-long challenge has evolved into a global movement that reflects deeper, long-term changes in consumer…

January 13 2026

Italy’s UNESCO Food Culture Recognition: What It Means for Italian Spirits and Global Drinking Culture

At the end of 2025, Italy reached a historic milestone, becoming the first country officially recognised by UNESCO for its food culture. This landmark recognition celebrates Italian gastronomy not just…

January 08 2026

ART OF ITALICUS 2025 GLOBAL WINNER REVEALED

Vincenzo Amorese Crowned 2025 Art of ITALICUS Aperitivo Challenge Global Winner with ‘Primavera Spritz’ This year’s Art of ITALICUS Aperitivo Challenge reached its dazzling conclusion at the luxurious Blue Gin…

Art of ITALICUS 2025: Announcing the Global Finalists

Meet the Global Finalists of the Art of ITALICUS Aperitivo Challenge 2025 Celebrated by bartenders across the world, this annual competition continues to champion creativity and innovation in aperitivo culture.…

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Celebrating Italian Excellence

At Italspirits, we believe in crafting more than just drinks—we create experiences rooted in tradition, innovation, and community. We’re thrilled to share some exciting updates that celebrate both our award-winning…

Sipping Through Verona: Where to Drink, Dine, and Discover the Spirit of the City

Verona is a city that whispers romance in every piazza, echoes history in every stone, and invites you to slow down and savour the moment—preferably with a cocktail in hand.…

April 04 2025

The Art of ITALICUS Aperitivo Challenge Returns for 2025: In Pursuit of the Next Modern Spritz

The highly anticipated Art of ITALICUS Aperitivo Challenge is back for its seventh edition, and 2025 promises to be the most exciting yet! With a fresh focus on creativity and…

February 10 2025
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